Michael already has a good writeup on this on Krillionology. I wanted to highlight how much fun it was shooting an IKEA spot in our offices last week -- it will air on Nov. 30 at 7:20pm on the local CBS news affiliate.
How did it come about? 99% of our office stuff comes from IKEA, and we have had friends walk by our offices in Mountain View and confuse our space with a furniture showroom (seriously). Michael talked with the local IKEA manager on one of our frequent furniture runs and one thing led to another ...
In case you were interested in the startup economics angle, it's a no-brainer:
- $2000: cost for a brand-new office cubicle
- $800-1000: cost for a used office cubicle (and used means used in this case)
- $130: cost for the IKEA galant desks we chose for the office
Plus, the lack of cube walls leads to impromptu long-distance Nerf football games ...
